Relationship Lessons Learned – How to Develop Lifelong Clients in the Construction Industry

With over 43 years of experience in the construction industry, Miles-McClellan Construction has learned valuable lessons about building lasting relationships with partners and clients. Our focusing on building strong relationships has resulted in many positive outcomes:

  • 85% repeat clients by volume
  • $71 million average annual sales volume
  • 10-year average employee tenure
  • Long-lasting success, even through difficult times

Our success in building trust with those we work with is no accident. It’s part of who we are and who we have always intended to be. So, what exactly do we do to cultivate trusting relationships?

How Miles-McClellan Cultivates Trusting Client Relationships

Focus on Positivity When Working With Clients and Partners

Negativity often seems to dominate the news headlines, social media chatter, and public discourse. Many people experience negativity seeping into their workplace, family life or social life. Negativity is pervasive – so why not stand out by being a source of positivity?

By focusing on the good, it’s far easier to stand out to your clients and partners. That’s not to say that negative things never happen or that they should be swept under the rug. Being candid and open is important but staying stuck on the negative is counterproductive. By actively focusing on genuine and positive interactions, we notice that we build better and more productive relationships.

Don’t Forget to Show Gratitude.
One important aspect of positivity we try to practice is showing gratitude, which can easily be taken for granted when busy. This includes gratitude to our clients and our colleagues and can be accomplished with small and simple ways of saying thanks, like emails, hand-written notes, small gifts or favors, highlighting the individual or organization’s accomplishments, or by sharing time over lunch.

Always Act with High Integrity
Integrity is one of our core values—and it contributes greatly to our ability to provide excellent customer service. When we communicate proactively, tell the truth, keep our word, act fairly and take responsibility for our actions, our clients see those behaviors as representing integrity. Practicing integrity isn’t always easy, but it always pays off in the long run.

The most important reason integrity is so critical to building long-lasting relationships is that it forms the foundation of trust. By showing clients and partners that we act with integrity through our day-to-day actions, we cultivate the type of trust needed to build repeat, long-lasting client relationships.

At Miles-McClellan, we practice integrity by focusing on:

  • Being true to our word — always
  • Being intensely loyal to our colleagues, clients and partners
  • Being honest and straightforward
  • Taking personal responsibility for the successes of our projects
  • Not taking shortcuts when it comes to problem solving
  • Taking pride in the quality of our work

Focus on Long-Term Sustainability Instead of Shortsighted Goals
So many organizations these days focus heavily on short-term goals. A lot of being long-term focused comes down to not forgetting about the bigger things that matter amidst day-to-day work. By not being exclusively short-term focused, we can once again stand out from other organizations while laying the groundwork that ensures our success down the road.

By taking a step back and focusing on the longer term, we allow ourselves to cultivate relationships, develop new capabilities and strengths and be proactive in managing risks, both on the job site and in the office. Our long-term approach allows us to:

  • Be actively involved in our community Invest in our own workforce and cultivate a culture of taking care of each other
  • Stay up to date on trends and new opportunities to proactively stay ahead of our peers
  • Actively build relationships with everyone we work with, even if there is no immediate reward or benefit
  • Focus on integrity, quality and service at all times

These strategies improve the quality of our work and relationships and help to ensure high continuity within our workforce. This leads to less client turnover, less disruption and higher overall satisfaction.

Focus on Beating Expectations in Client Service
Finally, beating client expectations in service is one of our founding principles. Our founders walked away from large international construction companies because they believed there was a better way to deliver construction services. There was a key component missing in the construction industry – customer service.

By building Miles-McClellan from the ground up with customer service at our core, we’ve separated ourselves from most other construction companies in the best way possible. This not only enables better relationships with our customers, but by aligning our model around our IMMPact Approach, we reduce bureaucracy, decrease miscommunication and improve the overall quality of the work we provide our long-term clients.

By building long-term relationships we are building excellence. Contact us today to learn more about our capabilities.

Construction Momentum and Development Remains Hot Going Into the 4th Quarter of 2021

Every economic indicator for construction tracked by Miles-McClellan indicates strong growth in the most recent quarter, and a strong likelihood of continued growth heading into the 4th quarter of 2021.

To get a read on commercial and industrial construction, Miles-McClellan looks at:

  • ABC Construction Backlog: Amount of commercial construction to be performed in coming months.
  • AIA Architectural Billing Index: The Architecture Billings Index is an economic indicator for nonresidential construction activity, with a lead time of approximately 9–12 months.
  • FMI Non-Residential Construction Index: This index is an indicator that provides a leading look into construction projects.
  • Dodge Momentum Index: A unique 12-month leading indicator of construction spending for nonresidential building.

Accelerating Growth and Demand in Construction
From the above publications, not only are all the indicators quite far into “growth” territory, they have all been accelerating on a quarterly basis. The Architectural Billing Index and Dodge Momentum Index decreased slightly in June but are still very far into growth territory.

Construction Outlook for Q4 2021 Going into 2022
Based on the reports, we believe that barring any unforeseen shock to the economy, construction demand will remain very strong in the coming quarters. Lowered costs of financing have allowed many projects that were previously delayed to get started, and many of the COVID-19 oriented constraints have started to ease.

As a result, overall growth remains strong, and the previous issues of bottlenecks have become less of a burden to the construction industry. The largest constraint to the construction industry continues to be labor shortages and escalated pricing.

Are We at Peak Construction Growth?
One question some may be asking is whether we have hit peak construction growth. Many of the indicators tracked within this report have hit highs not seen since before the 2008 financial crisis. Keep in mind, peak growth does not mean that a decline in the growth rate entails contraction, just that the rate of growth is not accelerating beyond the current pace.

Questions over peak growth stem from lingering COVID-19 bottlenecks, reduction in consumer confidence due to many of the consumer stimulus programs winding down, and anticipation of rising interest rates in the future as the economy recovers and government / central bank policies become less accommodative.

While we don’t know whether we’ve hit peak growth yet, the indicators we watch have a long lead time, and provide a lot of confidence that the environment should be in “growth” mode for some time to come. With that said, we may see growth level off or moderate a bit, which may not be a bad thing as we work through labor and material bottlenecks.

2021 Q2 Economic Indicators

2021 Q2 Economic Indicators As 2021 second-quarter numbers get reported, all the news feeds are full of inflation talk – is it a transitory or dangerous trend? As we release our Q2 Economic Indicator Report, the Producer Price Index (PPI) numbers were also released, and they are “hotter” than expected. For reference, the PPI index measures price changes from the purchaser’s perspective.

About PPI:

  • The PPI is different from the CPI (Consumer Price Index) in that it measures costs from the viewpoint of industries that make the products, whereas the CPI measures prices from the perspective of consumers.
  • The BLS (Bureau of Labor Statistics) separates PPI data into three main areas of classification: industry, commodity, and commodity-based final and intermediate demand (FD-ID).
  • The PPI is considered an objective tool for adjusting prices in long-term purchasing agreements.

(Majaski, 2021)

The Producer Price Index for final demand rose 1% in July as reported by the Bureau of Labor Statistics. On an adjusted basis, the final demand index moved up 7.8% for the 12 months ended July 2021. This is the largest advance since 12-month data were first calculated in November 2010.

Nearly three-fourths of the July increase in the final demand index can be traced to a 1.1% advance in prices for final demand services. The index for final demand goods rose .6%.

This makes sense – as I poll our project teams, the single consistent theme is the cost and lack of labor.

Interpreting the Trends

  • The Architect’s Billing Index remained elevated at a score of 57.1. The regional ABI reported for the Midwest was at 62, an incredibly high number. As a reminder, any score above 50 indicates an increase in architect’s billings and is highly correlated with the number of market opportunities we see in the 8-12 month range. These reports continue to signify a hot construction market in 2022.
  • The Dodge Momentum Index indicator, as reported last quarter, had a record-breaking jump from 139.1 in January to 148.8 in March (the most significant single jump in the index’s history), increasing again to 151.4 in April. This trend continued with the index moving to 163.2 in April, 175.1 in May, and 165.8 in June. This continues to signal an ever-increasing number of total projects entering the planning process and an increasing number of large projects in the pipeline. This index tells me that we will have plenty of opportunities available during spring-summer bidding 2022.
  • The last indicator that I want to emphasize is the ABC Backlog Indicator, which has now moved above 8 months. This is not surprising given its lagging nature, and you should expect to see this measurement continue to follow the rise in both the AIA Billing Index and the Dodge Momentum Index as we move through fall 2021.

In summary, we are experiencing “hotter” price increases (inflation) than initially anticipated as the economy first started to recover. Labor costs are notably higher, and the market for skilled trades continues to be THE hurdle for the construction industry. While the temporary shortage of some building materials can be managed, the continued tightening of the labor market will continue to affect the schedule. The construction market is continuing to experience increases in construction costs across all types of construction. The lead indicators point toward more of the same as we move through the back half of 2021 and into 2022.

Advanced planning is the single best way to control your budget – so if you have a project in your future – work closely with your architect and construction partners now and start the planning process a little earlier than you typically would to save money.

References
Majaski, C. (2021, July 26). Producer Price Index (PPI). Retrieved from investopedia.com: https://www.investopedia.com/terms/p/ppi.asp

Q1 2021 Economic Indicators

As 2021 Q1 numbers get reported, it has been commonly agreed that the post-pandemic surge is underway. The first-quarter real GDP growth is +6.4%, following the surprising Q4 2020 report of +4.3%.  While many economists believe this will be primarily consumer-driven given a combination of pent-up demand and recently distributed stimulus checks, the lead indicators we follow all also suggest a surging construction industry.

Interpreting the Trends

  • The Architect’s Billing Index strengthened to a score not seen since pre-great recession and continues the trend of rising billings and reported scores greater than 50. According to AIA Chief Economist Kermit Baker, “The activity that architecture firms are seeing is a positive bellwether not only for the construction outlook but also for the larger economy.” The ABI tends to be tied to the amount of market opportunities we see in the 8-12 month range, signifying industry growth in 2022.
  • The Dodge Momentum Index indicator followed its record-breaking jump from 139.1 in January to 148.8 in March (the most significant single jump in the history of the index), increasing again to 151.4. This continues to signal an increasing number of total projects entering the planning process and an increasing number of large projects in the pipeline. This index is very heavily correlated to the opportunities available in the industry during spring bidding 2022.
  • The last indicator to look at is the ABC Backlog Indicator, which is below 8 months. This is not surprising given its lagging nature, and you should expect to see this follow the rise in both the AIA Billing Index and the Dodge Momentum Index as we move through summer and fall 2021.

In summary, we are experiencing a quicker rebound in the construction industry than expected as of our Q4 2020 review. This has led to a tightening labor market and shortage of building products (for too many reasons to cover quickly). Our clients are now experiencing increases in construction costs across all types of construction. The lead indicators point toward more of the same as we move through 2021 and into 2022. Advanced planning will always help your budget – so if you have a project in your future – start the planning process a little earlier than you typically would to save money.

Q4 2020 Economic Indicators

My last write-up ended, “To conclude our Q3 analysis, our backlog remains strong, and our clients remain optimistic. Many of our industrial clients are scheduling renovation work to meet current and future demand, and many of our healthcare clients are actively looking at their backfill-renovation needs for 2021. I still expect overall industry volume to remain lower in 2021 than it was pre-COVID, and as a result, pricing will remain more competitive for our clients.”

The Congressional Budget Office currently projects Real GDP growth of 3.7% for 2021. This is a strong growth rate and relies heavily upon the economic surge expected as the vaccines start to reach mass saturation.

FMI Corp’s “2021 Annual Engineering and Construction Industry Overview,” available via download from www.fminet.com. The report projects total engineering and construction spending for the US ending up 1% in 2020 compared to ending up 2% in 2019. Looking ahead to 2021, FMI forecasts a 6% decline in engineering and construction spending levels when compared to 2020. The economic growth will be consumer-driven (the reopening) and not construction-driven.

Interpreting the trends from our two lead indicators, we can reach a similar conclusion:
The Architect’s Billing Index took a turn downward from 46.3 to 42.6. Anything above 50 is growth in billings, and while the indicator has been below 50 since March 2020, this month’s drop reversed a 6-7 month positive trend. This indicator serves as a strong 9-12 month lead indicator for our industry, and if there is less work being billed, there will be less work to build – we expect fewer opportunities throughout 2021.
The Dodge Momentum Index indicator took a jump forward from 123.3 to 134.6. This is a sizable jump for the indexed calculation and should imply that we will see a growth in opportunities beginning 12 months from now – spring 2022.

In summary, we are experiencing exactly what is being described above. Our backlog is currently strong but slightly down from 2020 levels. We see opportunities, but not quite the numbers from early 2020 (pre-Covid temporary freeze). The number of bidders pursuing these opportunities seems to be more significant, and as a result, we see a tightening of margins. In general, our clients should continue to see an increase in price competitiveness during 2021.

Q3 2020 Economic Indicators

In our last Economic Indicator report dated June 2020 (Q2), we concluded with the following statement:
“Given the information I have today, I prefer to keep a “glass half full” view and will continue to watch and report on the quality and quantity of our backlog as we move through 2020 and 2021. In conversations with our clients, I find most remain optimistic, and as a result, our backlog remains solid. We have seen a slight drop in the number of new opportunities, and that is understandable. As a result, we see an increase in bidding competition, which will ultimately lead to lower prices for our clients. If your business continues to thrive, and you are considering expanding, now is a great time to get a better “bang-for-your-buck.”

As a warning to our readers, I am generally an optimistic person, and after reviewing the data for Q3 2020, I remain sitting at my desk with my “glass half full.” Take a glance at the front cover summary of the four measurements we track. The two lead indicators, The Architect Billing index and the Dodge Momentum Indicator, show numbers that look like recovery progress.

Specifically, the Architect’s Billing Index, which bottomed in April 2020, shows an upward trend over the past 5 months: 29.3, 32, 40, 40, 40, 47. The September score of 47 is below the standard of 50, indicating a growth in the architect’s billing across the industry. However, the upward trend does hint at recovery.

The next lead indicator-measurement to dig into is the Dodge Momentum Index. Again, this index is on a steady 3-month upward trend: 121.5 (low point), 124.7, 126.2, 130.8. The highest point we’ve recorded in our analysis is 156. 2 (recorded in December 2019). Again, the story here is increasing opportunities for bidding beginning in the summer of 2021.

To conclude our Q3 analysis, our backlog remains strong, and our clients remain optimistic. Many of our industrial clients are scheduling renovation work to meet current and future demand, and many of our healthcare clients are actively looking at their backfill-renovation needs for 2021. I still expect overall industry volume to remain lower in 2021 than it was pre-COVID, and as a result, pricing to remain more competitive for our clients.

Q2 2020 Economic Indicators

In our Economic Indicator report dated March 2020, we stated that Covid-19 had not yet impacted the East Coast construction market, but that it would. Well . . . it did, and I am sure we all felt the impact over the past four months. The four indicators we follow all show the same trends – there will be a decrease in industry volume and industry margin this year and 2021. Two of these indicators, the Architect’s Billing Index (ABI) and the Dodge Momentum Indicator (DMI), are excellent predictors of commercial construction activity 12 months into the future. Both indices lead us to believe that there will be fewer construction opportunities in the 12-18 months ahead.

However, last week I dug a little deeper to see if I could find any broader trends, and one piece I came across was an article where Fortune Magazine surveyed the CEOs of the 2020 Fortune 500 companies. A couple of interesting questions were posed, and the responses help add to the story told by the indicators:

When do you expect capital spending at your company to exceed 2019 levels? Over half of the CEOs felt the return would happen in the next 18 months, and an overwhelming 82.1% think that cap-x spending will exceed 2019 dollars before the end of 2022.

  • 2020 – 19.0%
  • 2021 – 35.7%
  • 2022 – 27.4%

Which country or regions do you see as presenting the best investment opportunity in the next year? With no other country being close, the answer was the United States – 74.3%.

After the pandemic passes, how will the world have changed? One preselected answer was – Nationalism will rise, and global supply chains will become less common. 80% of the CEOs either strongly agreed or agreed to this statement.

Given the information I have today, I prefer to keep an “a glass half full” view and continue to watch and report on the quality and quantity of our backlog as we move through 2020 and 2021. In conversations with our clients, I find most remain optimistic, and as a result, our backlog remains solid. We have seen a slight drop in the number of new opportunities, and that is understandable. As a result, we are also seeing an increase in bidding competition, which will ultimately lead to lower prices for our clients. If your business continues to thrive, now is a great time to get a better “bang-for-your-buck.”

Dodge Momentum Index E.I. Supplement

Dodge Momentum Index Suppliment

We’ve been producing our quarterly economic indicator since 2009. Over the years, we’ve used a variety of economic indicators in our reports. Starting in 2020, we decided to narrow our focus on four A/E/C specific economic indicators. We continue to focus on the Associated Builders and Contractors Backlog Indicator, the AIA Architectural Billings Index, and FMI’s Non-Residential Construction Index. In addition, the Dodge Momentum Index, a well-respected 12-month leading indicator for construction spending, will be a new indicator in our quarterly report. This report is a special supplement to our traditional economic indicator to introduce the new measurement we are including going forward.